Selling to Entertain (feat. Joe Shuster, Honda of Downtown Los Angeles)
Season 4

00:00 / 00:26:14

honda, downtown los angeles, joe shuster

In an industry where selling translates to more cars and more money, what often gets sacrificed is the customer experience.  Having attended the American Academy of Dramatic Arts, owner of Honda of Downtown Los Angeles, Joe Shuster, takes a different approach to how his sales operation works. While there are other elements about his operation that make it go smooth, complimentary to it is how he applies what he learned in acting school to the car business.

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