Wisco Weekly
Wisco Weekly
Social Contagion: How One Dealer Responds to Reviews

How your business communicates with customers online can and may affect how your customers perceive your business offline. In episode 06, Dennis and Kelly provide a play-by-play commentary on Yelp reviews of a certain Huntington Beach dealership and use forensic linguistics to analyze who the dealer respondent may be. Also spoiler alert…Dennis has a terrible southern accent.

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